Anheuser-Busch’s Tremendous Bowl Advert Will get to the Coronary heart of What ‘Let’s Seize a Beer’ Actually Means

In the past, Marcel Marcondes, Chief Marketing Officer of Anheuser-Busch in the USA, drank a beer every or every other week with Wieden + Kennedy’s Neal Arthur and Karl Lieberman in a Belgian beer bar in Flatiron, New York. The meetings didn’t have an agenda, it was just a time to hang out, catch up, and maybe some new ideas.

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