‘Protected In Hurt’s Approach’ Will get Nationwide Launch On Valentine’s Day

Ads for the Safe In Harm’s Way domestic violence survivor network will run nationwide … [+] on Valentine’s Day, donated by the Outdoor Advertising Association of America.

Safe in Harm’s way

A free support platform for people who have experienced or survived intimate partner violence will be launched from coast to coast this Valentine’s Day.

Safe In Harm’s Way, an online support network and safety resource, will be featured on billboards across the country starting this weekend, on a day when many people ponder how we love – or in – our partners and others around us many cases i wonder how i can show love for ourselves.

After breaking up with an abusive ex, it has taken her several years to nurture a stable sense of forgiveness, security, and love for herself, according to founder Caroline Markel Hammond, a Midwestern sales director and consultant.

It wasn’t easy, of course, and sometimes she struggled to find the practical tools she needed, said Hammond. As a result, she has also worked in recent years to build a survivor connection support network as well as a growing library of legal, health, and emotional support options.

With the platform’s new national billboard campaign (courtesy of the OAAA, through Hammond’s friend, colleague, and ally Vince), Hammond hopes millions more will see her messages – a departure from the “abused woman” images we are mostly used to are seeing – and having a chance not only to find help but also to recognize harmful situations in their own life by relating to the campaign.

“You can’t click away from a billboard,” Hammond said in a phone interview earlier this month after placing a call in late 2019 when the platform and its compiled links to check the status background were first launched locally.

In fact, it took Hammond years to understand what was going on in their own abusive relationship, partly because she did not recognize herself or her experience of news she was seeing at the time. She and her perpetrator’s work colleagues also failed to notice what was happening – a topic on which she is now offering corporate training.

“On Valentine’s Day 2016, I was pushed against the outside of a restaurant and spat on in front of people for telling my partner I was tired and wanted to go home,” recalls Hammond.

“That my team and I did this and that I could get to this place in five years is unbelievable to me,” she continued, remembering a sentence she mentioned when we first spoke together had survivors: “In retrospect, life is so much better.”

Two women on black background with the words domestic violence on their left.

Billboards for Safe In Harm’s Way show two women on black background with keywords for domestic workers … [+] Abuse on their left.

Safe in Harm’s way

Speaking in late 2019, Hammond stated that her perpetrator, a man she was about to marry, had “a very nasty habit” of posting her picture and planned conference venues on online sexual platforms without her knowledge without her knowledge. failed) Attempts to inflict damage on her that she discovered later.

Such experiences led them to turn the script around and see how the internet could help survivors defend themselves against abusers rather than being digitally pursued by them. She found that by searching for herself online and familiarizing herself with the tools available, she was better able to advise other survivors to maintain privacy online “to plan their escape” and to ensure safety. Hammond also advises people to search government criminal databases for available violent crime records to “validate those gut feelings.” She added at the time: “There is a national register for people who abuse animals, but not humans.”

“Some estimates suggest that ‘domestic abuse’ is a $ 8 billion problem in this country, but only 65% ​​of companies have policies against it,” Hammond said in 2019.

As we spoke this month, Hammond said that in both her “day job” and with SIHW she is more determined than ever to get the message across that abusive relationships are common, that they are unacceptable, and that it is easier to do things for the better change if you have support.

Regarding her own openness to surviving abuse and the good things that have resulted from it (including the emotional and professional support from her peers), Hammond commented, “The more authentically you are about your experience, the more people there are will rise for the occasion. “

“You never know who might be injured,” she added. “It’s going to be massive.”

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